BBGR 360 factory film
360 VR piece filmed inside the BBGR factory in Provins, on the production of NIKON lenses.
Since the site was founded in 1846, BBGR has produced quality lenses through expertise found nowhere else.
BBGR listens to professionals and to the people who wear the glasses. BBGR stays at the front of innovation to offer the best in vision.
We created a singular 360 VR video combining live action and 3D animation to explain, from beginning to end, how an optical lens is made.
Throughout, titles in 2D animation make the process easier to follow.